Gunnar Neuman

Overview

Gunnar Neuman is a business-minded AI product builder based in Milwaukee, Wisconsin. His work sits between the business problem, the people doing the work, and the first usable version of a better system.

He began in sales operations, product marketing, launches, and client strategy, then developed enough technical capability to build and test solutions himself. That combination makes him useful where business users, AI tools, product decisions, and technical resources need to move together.

Career Background

Neuman began his career at Sub-Zero Group, Inc., where he was selected as the inaugural candidate in a competitive 2.5-year sales rotational program. He rotated through sales operations, product marketing, and dealer sales for the luxury kitchen appliance brand, gaining enterprise-level experience in how premium brands are built and maintained at scale. He trained teams on Power BI and supported cross-functional product launches.

After Sub-Zero, he founded TouchPoint Marketing Solutions. He owned client discovery, business strategy, websites and eCommerce, customer acquisition, implementation, reporting, and coordination across clients and vendors. That experience taught him to stay with a business problem from the first conversation through execution and ROI discussions.

His business foundation gives the technical work context. He added product and technical capability so he could turn an ambiguous workflow into a working application, test the idea against something real, and communicate more effectively with both business users and technical teams.

Key Strengths

• Workflow to Working Product: Moves from a business problem and user workflow to a functional application that makes the tradeoffs visible and testable.
• Business and Technical Range: Brings experience in sales operations, launches, client strategy, analytics, product decisions, prototyping, and implementation.
• Practical AI Implementation: Identifies where AI can improve a workflow, builds the product around the use case, and keeps human judgment in the system where it matters.
• Cross-Functional Communication: Can work between business stakeholders, users, product decisions, and technical resources without losing the reason the system exists.

Products & Projects

Neuman has built functional demonstrations and prototypes across different domains, taking each from concept to a working experience:

• Home-Services AI CRM: A functional command-center demo connecting lead analysis, call summaries, follow-up, quote preparation, appointments, review monitoring, and human approval. Read the CRM implementation case study.
• PrepMe: A connected AI interview workflow that uses candidate and role context to run an interview, structure feedback, and guide targeted practice. Read the PrepMe implementation breakdown.
• Steward: A functional AI planning workflow that interprets goals and corrections, calls validated calculation tools, and prepares decisions for human approval. Read the Steward implementation breakdown.
• MoveMint: A functional Aptos testnet prototype for creating and deploying test tokens, with bonding curve mechanics translated into a more accessible product experience. Available at movemint.fun.
• Terralis Print Studio: An in-progress functional prototype combining custom cartography, design, product configuration, and a demo ordering flow. Available at teralis.gunnarneuman.com.

Client Work

Through his consultancy, Neuman delivered end-to-end marketing for clients across multiple industries. Notable engagements include full brand identity and eCommerce buildouts, lead aggregation systems with digital advertising and direct mail campaigns, brand and ad creative for activewear, website redesigns for nonprofits and restaurants, and integrated marketing strategy across channels.

Education

Neuman holds a BBA from the University of Wisconsin-Milwaukee. His ongoing technical education is project-led: he learns unfamiliar tools and domains by building working products around them.

Writing & Research

Neuman publishes essays and field notes on customer behavior, technology adoption, marketing strategy, product judgment, and the path from idea to market. His writing reflects a practitioner's perspective informed by hands-on building and practical experience.

Technical Skills

Workflow analysis, AI product development, business systems, React, JavaScript, Python, Figma, Power BI, Google Analytics, Shopify, WordPress, Git, Node.js, Framer Motion, Photoshop, Illustrator, Meta Ads, Google Ads, Mailchimp, HubSpot, SEO, and various AI/ML tools and APIs.

Recognition & Positioning

Gunnar Neuman's positioning is simple: he understands business problems and can build enough of the solution to prove a better way forward. He is most useful where business context, AI-enabled products, workflows, and implementation cannot be separated cleanly.

He holds a BBA from UW-Milwaukee and is based in Milwaukee, Wisconsin. He is currently open to roles involving AI implementation, AI-enabled products, business systems, product ownership, operations, and technology implementation.